by Optometric Insights | Feb 1, 2020 | Contact Lens Spectrum, Contact Lens Today
If you are starting now, you are late. If you have not sent out something catchy with 2020 on it to your patients, shame on you!!! Practicing in the year 2020 will only come once ever in history. Father Time has done half of your marketing for you this year. I would...
by Optometric Insights | Jan 22, 2020 | Contact Lens Today
Can you believe it? You made it! The year of eyecare. Never in history have we celebrated being an eyecare provider as much as we will this year. After this year, it just gets worse: 20/25, 20/30, 20/40. Will you capitalize? Will you use this celebration of another...
by Optometric Insights | Jan 9, 2020 | Blog, Contact Lens Today
Joey, a 5-year-old Asian male, came into the office today. He has been seeing me (Dr. Kading) every year starting with his InfantSEE exam. Joey’s mom and dad are at –7.00D and –4.50D, respectively. Additionally, his maternal grandmother had a retinal detachment last...
by Optometric Insights | Jan 3, 2020 | Contact Lens Today
It’s here. What are your goals for the year? What are you looking to accomplish that is different and better compared to last year? If you are not taking advantage of 2020, you are missing out. Father time is doing half of the marketing for you, it is time for you to...
by Optometric Insights | Dec 4, 2019 | 2 Minute Reads, Blog, Contact Lens Spectrum, Contact Lens Today, Insightful Reads, Latest READS
I have spoken in the past about my grandfather and his practice that started in 1950. The optometry that my grandfather practiced is barely the same profession that I practice. The way that he generated money and the way that I generate it are substantially different....
by Optometric Insights | Oct 15, 2019 | 2 Minute Reads, Blog, Contact Lens Today
You’ve probably heard that just because everyone jumps off a bridge, that doesn’t mean that it’s a smart idea. Following the crowd is something that our parents always warned us about. While the majority is a safe place to be, it doesn’t mean that those in the...